Regardless of the Apple iPhone 12 sequence launch being delayed, the 2020 lineup was met with a constructive reception general and noticed sturdy gross sales. Nevertheless, the corporate might need been ‘dissatisfied’ with the iPhone 12 mini gross sales.

In line with a CIRP report (By way of 9To5Mac report), the iPhone 12 household accounted for 76 p.c of latest iPhone gross sales throughout the month of October by means of November simply after the launch. Out of your complete lineup, the 6.1 inch base iPhone 12 mannequin held the biggest share of latest iPhone gross sales in the US, with a 27 p.c share. This was carefully adopted by the iPhone 12 Professional and iPhone 12 Professional Max, each of which accounted for round 20 p.c of latest iPhone gross sales in the US throughout the identical interval.

This determine is greater than the iPhone 11 sequence throughout its launch, which solely accounted for about 69 p.c of latest iPhone gross sales. In different phrases, the iPhone 12 sequence is essentially the most profitable iPhone lineup in the US throughout the interval after its launch. However regardless of its nice market efficiency, the Client Intelligence Analysis Companions report discovered that the 5.four inch iPhone 12 mini mannequin didn’t match as much as Apple’s expectations.

As per the report, the Apple iPhone 12 mini solely accounted for six p.c of latest iPhone gross sales in the interval of October to November 2020. In line with analyst Mike Levin, the explanation for this might need been the pricing of older iPhone fashions just like the 499 US {Dollars} iPhone XR and the 599 US {Dollars} iPhone 11, which could have been extra enticing to potential consumers.

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