Earlier as we speak (20th October 2020), Samsung Electronics introduced that it has entered the highest 5 positions in the Greatest World Manufacturers 2020 record from Interbrand, which is a world consulting firm.

Within the Interbrand rankings, the South Korean tech large arrived fifth, behind different main manufacturers like Apple who took first place, Amazon (2nd), Microsoft (third), and Google (4th). This additionally marks the corporate’s largest ever model valuation of 62.three billion US {Dollars}. It arrives regardless of the problems Samsung confronted because of the outbreak of the Coronavirus pandemic, with its model worth rising by 2 p.c from 61.1 billion US {Dollars} from again in 2019.

This incremental however essential rise is what helped it break into the highest 5 positions. Notably, the corporate arrived fifth after simply three years because it was positioned on the sixth place in the Greatest World Manufacturers itemizing of 2017. Samsung had began recording its constant progress in phrases of name worth from again in 2000, the place it began the record with the 43rd place in the Interbrand itemizing. Since then, the model has entered the highest 10 rankings by 2012 and managed to achieve the sixth place in 2017.

As per the corporate’s official newsroom announcement, “Samsung’s transfer upwards in Interbrand’s record of 100 Most worthy manufacturers in the world was backed by the continual introduction of progressive merchandise and implementation of broad advertising and marketing actions on the worldwide stage.” The model additionally said that its fast response and adaption to the COVID-19 disaster was additionally key to guiding its method to the highest 5 positions.

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