Realme CMO and Vice President, Xu Qi, revealed throughout the launch of the corporate’s new GT Neo smartphone that it goals to achieve 20 million handset shipments this yr. It was beforehand estimated by the model that it could attain 10 million models in shipments in China, however that determine has now grown.
As per the senior official, even the 10 million cargo determine was truly ‘conservative’ and that the Chinese language tech large is anticipating at the least 20 million models in gross sales in 2021. Moreover, the purpose to achieve this excessive determine can be supplemented by the corporate’s efforts to spice up its offline gross sales. This may be made doable because the smartphone vendor goals to develop the variety of its bodily shops in its residence market of China to develop its protection.
Throughout the occasion, Xu Qi additionally introduced that the corporate’s gross sales of smartphone in the primary quarter of this yr is almost the identical as its total smartphone gross sales from final yr. This marks an yr on yr improve of 463 % in Q1 2021. Which means, Realme has seen an explosive development, particularly in the Chinese language market. The chief additionally added that the model is aiming to triple its offline gross sales determine this yr.
Notably, the OEM can also be planning on following a twin flagship technique. This suggests that the agency will launch two flagship grade smartphones this yr. The identical technique will even be adopted for its mid vary segments. For the excessive finish gadgets, the corporate will launch one smartphone with Qualcomm Snapdragon 800 collection processor whereas the second would sport a MediaTek Dimensity collection 5G chipset.
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