After HTC shut down its Elevate group program internationally final month, the Taiwanese smartphone maker has known as it quits in China as effectively. In a group publish earlier right this moment, the corporate stated that it will likely be shutting down its official Chinese language group discussion board tomorrow. HTC has requested its clients to ask for assist through its official service quantity on WeChat.
Immediately’s announcement doesn’t come as a shock. Final 12 months, HTC didn’t launch any of its smartphones in China. In reality, it closed down its flagship shops on two of China’s greatest on-line retailers, Jingdong and Tmall. Even in 2018, the corporate’s flagship U12+ mannequin was abruptly pulled out from its official Chinese language web site and shops.
To recall, HTC’s Elevate group program which was shut down in January this 12 months was an enormous blow to its followers and clients. It was an unique group that includes HTC fanatics who offered invaluable suggestions on its merchandise. Notably, entry was on an invite-only foundation.
As soon as a frontrunner of the smartphone trade and likewise the maker of the first-ever Android cellphone again in 2008, HTC has misplaced its attraction over the previous few years. The corporate CEO, Yves Maitres lately confirmed that the “firm stopped innovating on smartphones” which led to its downfall.
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